Lifetime Mac
Privacy, security & networking

1Blocker

Price: $39.99 once

Lifetime tierA one-time plan of a subscription app

Price read on apps.apple.com, the page Buy on the App Store opens.

The catch

Lifetime lasts as long as the company keeps shipping blocklist updates

The full picture

Lifetime here means the lifetime of the app and the company, not a contract: what you are really paying for is the ongoing curated blocklists, and if development stops the rules go stale even though the app keeps running. Safari-only, because it is built on Apple's content blocker API — Chrome, Firefox and web views inside other apps see nothing from it. The free version is limited to a subset of rules. At $39.99 against $14.99 a year the break-even is under three years, which is the easiest sum on this site.

Pays back in
14 months
Seats
No Mac count statedUniversal Purchase: one unlock covers your Mac, iPhone, iPad and Apple Vision Pro, and can be shared through Family Sharing.
Developer account
None needed
Buy once$39.99Rent 5 years$175

$135 kept over five years, and you still have the app.
Against AdGuard for Safari at $35 a year, annual subscription on the Mac App Store. Also replaces Magic Lasso Adblock Pro at $30 a year and Wipr Filtr.

What it looks like

Images belong to their developers.

What you’re buying

1Blocker sits in the middle of the Safari blocker spectrum: more control than the set-and-forget apps, far less fiddly than running your own filter lists. You get separate toggles for ads, trackers, cookie notices, social widgets, comment sections and adult content, and if a site breaks you can whitelist it in two taps or write a rule against a specific element yourself.

The reason it is here is the $39.99 Lifetime in-app purchase, which the developer keeps listed next to the $14.99 yearly rather than burying it. Because it is a Universal Purchase with Family Sharing, that one payment covers every Apple device in the house, which is where it beats paying a subscription per year for something that costs the developer very little to keep running.

Understand what the money is for, though: blocklist maintenance. Nobody can sell you a rule set that stays correct forever, so "lifetime" is a bet on 1Blocker LLC still being around and still shipping updates. Given the price, it is about a three-year bet.

Do not buy it if you live in Chrome, or if you mostly want YouTube ads gone — Safari's content blocker API cannot reach either. If Safari is your browser and you just want the web quieter, it is the well-behaved choice.

What owners report

Points that recur across the discussions below. A report of what users say, not our verdict: we don’t review software.

Praised

  • Owners repeatedly describe it as set-and-forget, saying they forget it is installed and that it never nags them to start a trial
  • Long-time users say the per-site and per-category controls, including allowing ads on sites they want to support, are why they stay
  • Several posters mention buying the lifetime unlock years ago and still being happy with that purchase

Criticised

  • More than one poster says the current price is hard to justify against cheaper or free Safari blockers, and a couple have switched away for that reason
  • Owners commonly report running NextDNS or a Pi-hole alongside it, because a Safari content blocker does not cover other browsers or apps

Details

The price in full

Free download. In-app purchases are 1Blocker Lifetime at $39.99 one-time, 1Blocker Yearly at $14.99 and 1Blocker Monthly at $2.99, with legacy-user tiers at the same yearly and monthly prices and two expired promo tiers still listed. It is a Universal Purchase with Family Sharing, so one $39.99 unlock covers your iPhone, iPad, Mac and Apple Vision Pro.

The 1Blocker page at 1blocker.com
The developer’s own page. 1blocker.com, captured 22 Sep 2026
Free trial
Yes
Works offline
Yes
Apple Silicon
Native
On Setapp
No
Minimum macOS
not stated
App Store rating
4.5 from 12,841 people
Developer
1Blocker LLC

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